The Wire

So what do community radio stations in Australia think about this concept? Microsoft are plugging their Radio Plus site as radio with “fewer ads, no DJ chatter and less repetition”. In the US they can take the playlists, but in Australia they would have to get the radio station’s consent. Jo Curtin, Station Manager of SYNFM, Melbourne’s Youth Radio Station, and Andrew Khedoori, Music Director at 2SER-FM gave their views on Microsoft’s latest marketing strategy.